How Does Supermarket Use LED Linear Lighting Layout To Promote Purchasing Power?

Linkable LED Linear Lighting Is More Than Just Lighting

Due to the flexible connecting design, LED linear lighting has been given more functions and meanings in commercial venues. For example, supermarket lighting is no longer illuminating commercial places in the traditional sense. In addition to functional lighting and energy saving and emission reduction, it is necessary to use lighting to highlight products or enhance corporate culture, and to use lighting to improve shopping experience and stimulate consumption.

In the future, commercial lighting will pay more attention to the interaction between people and light and between people and commodities, highlighting the characteristics of commercial spaces and commodities, and promoting the conversion of business opportunities. This may be the greatest potential of lighting in commercial spaces, and precise lighting for different segments in commercial lighting can better realize this value. Lighting manufacturers are gradually realizing the importance of high-quality light environment to human lighting and value conversion, and they are striving for the precision commercial lighting market.

As the most intensive place of commercial exchange, the lighting value of shopping malls and supermarkets is self-evident. So, Professional lighting companies and lighting designers in the industry have the same questions, what kind of light is needed in commercial lighting and how to create the most suitable light?

Designer: Create Light Order According To Commodity Attributes

All of senior lighting designers agree to the law of lighting according to the attributes of the products in the lighting of the supermarkets: adjust the appropriate color temperature and color rendering through the illuminated products. Highlighting the value of commodities and enhancing the shopping experience, thereby promoting consumption.

The most important role of supermarket lighting design is to attract customers and provide a comfortable environment while guiding shopping. In shopping and supermarket lighting, the most important core is to allow customers to clearly find the products they want. This requires lighting to be able to well express the characteristics of the products and make people want to buy.

Because there are more items stacked in supermarkets, there are many interlaced lighting equipment used in the traditional supermarkets, and their relationship needs to be balanced during the design process to avoid glare. The supermarket is divided into different sections. First of all, the entrance of the supermarket should be clean and tidy to attract customers. In the front of the supermarket, the lights of the guide need to be combined with the guide system. The guide system allows customers to quickly find the desired block of goods. the block of goods display needs to be divided into priority and subordinate. In addition to the placement of goods, we usually have high contrast and high color rendering to deal with. Specifically, different commodity strategies are adopted for different commodities . Now LEDs can also use different spectra for different foods, plants, meats and other goods, for example, meat and vegetables have higher color rendering and have a targeted color spectrum.

Compared with hotel lighting or shopping mall lighting, supermarket lighting is no longer a simple routine for light distribution angle and glare control. First of all, the color temperature and color rendering requirements of light sources in different sales areas in supermarkets are completely different. The fruit and vegetable area requires the lamps to have good color rendering. The higher the color rendering index, the lamps will undoubtedly appear more fresh fruits and vegetables; similarly, the light color of 3000K in the deli area can definitely highlight the softness and deliciousness of the cakes more than the light color of 4000K. Even in the cold zone or the clothing zone, lamps with customized special color points are used to satisfy consumers’ preference for light color aesthetics and promote consumption.

The types of supermarkets are different, and their lighting methods are also different, but the basic principle is to let customers have a good shopping checkup. The development of LED can be said to be a miracle in the development of lighting equipment, but the display of products by LED lighting is mainly to pay attention to the products themselves. For food, fresh food, meat, etc, it must have good color rendering, as well as blue light. Key considerations are needed. As long as you have a sufficient understanding of the finished products displayed in the supermarket, make targeted lighting design, and analyze the customer’s shopping psychology, the design can be done to attract customers.

In all supermarkets, ambient lighting is particularly important in lighting design, including the relationship and distance between ambient lighting and shelves, and color temperature control, etc., especially in household products, use more products, and how to distribute the lights is the focus of the lighting design.

Symmetric light distribution for LED linear lighting

People are full of praise for product quality, light color and professional lighting solutions. So far, the performance of the linear light is still very good. After 5 years of use, the overall light decline is less than 10%.

A good supermarket lighting is much more than lighting. What lies behind it is a huge amount of business opportunity conversion value. How to maximize the value of lighting is a new competition point for current merchants, This is the key for future retailers to super-build their own competitiveness.

Continuous Linkable LED Linear Light

This is an economical and efficient lighting solution, suitable for industrial, commercial and other applications. Excellent quality, with high lumen output, high luminous efficiency, to meet different needs. Convenient installation, easy maintenance, saving labor and packaging costs, and avoiding waste. Intelligent system, support dimming (DALI/1-10V/switch dimming).

1. High Popularity

The advantages of structure and optics make the supermarket environment simple and fashionable, and the lighting is reasonable and comfortable. The LED linear lighting system is outstanding, which has won the supermarket more popularity.

Integration of luminaires, wires and trunking tracks, seamless connection between tracks, avoiding the complexity and mess of the system, and only continuous and uniform light strips in visual effects;

2. Low Power Consumption

High luminous efficiency, 130lm/W, saves a lot of electricity bills for supermarkets. To achieve the same brightness, supermarkets choose linear lights with different luminous effects, and the electricity bills vary greatly.

3. Easy To Install

The cables are pre-placed in the trunking track. The light body and the track, and the track and the track are all connected by connectors and adapters. The entire system can be completed by simple splicing, without the need to purchase additional materials for installation, while greatly reducing the labor cost of cable routing and light installation.